Privacy Policy

Last updated: 8 June 2026

This Privacy Policy explains how Slushee (“Slushee,” “we,” “us,” or “our”)
collects, uses, discloses, and protects personal data when you visit
slushee.ie (the “Website”), contact us, sign up as a retailer or
partner, or subscribe to our newsletter.

We are committed to protecting your privacy in accordance with the
General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the Irish
Data Protection Act 2018.

1. Who We Are

Slushee is Ireland’s frozen beverage and slushie equipment supplier,
operated from:

Slushee
Unit 17, Westside Business Park
Waterford, X91 KWK1
Ireland

Phone: 051 355 138 / 086 602 9566
Email:
[email protected]

Slushee is the data controller responsible for the personal data described
in this Policy.

2. What Personal Data We Collect

We collect personal data in the following ways:

2.1 Information you give us directly

Contact / “Become a Retailer” forms: First name, email
address, phone number, and any message or enquiry details you submit.
Newsletter sign-up: Your email address, provided when you
subscribe to marketing updates.
Correspondence: Any information you provide when you phone,
email, or otherwise communicate with us, including via social media.

2.2 Information collected automatically

Usage and device data: IP address, browser type, device
type, operating system, referring/exit pages, and pages viewed, collected
via cookies and similar technologies.
Analytics data: Collected via Google Tag Manager and
associated analytics tools, used to understand how visitors use our Website.
Advertising data: Collected via the LinkedIn Insight Tag
and similar pixels, used to measure and optimise advertising campaigns.

We do not knowingly collect payment card details through the Website.
If you purchase equipment or services from us, any payment information is
handled directly by us or a payment processor and is not stored on our Website.

3. How We Use Your Personal Data

We use personal data for the following purposes:

To respond to enquiries submitted through our contact and retailer sign-up forms;
To provide information about becoming a Slushee retailer or partner, including equipment supply, servicing, and contract terms;
To send you our newsletter and marketing communications, where you have subscribed or otherwise consented;
To operate, maintain, and improve the Website, including analysing traffic and usage patterns;
To deliver, measure, and improve our online advertising, including via LinkedIn and other advertising platforms;
To comply with our legal obligations and to establish, exercise, or defend legal claims.

4. Legal Basis for Processing

Under the GDPR, we rely on the following legal bases:

Consent: For newsletter sign-up, marketing communications,
and non-essential cookies/tracking (e.g., analytics and advertising pixels).
You may withdraw consent at any time.
Legitimate interests: To respond to enquiries, operate and
secure our Website, and understand how our Website is used, provided these
interests are not overridden by your rights.
Contract / pre-contractual steps: To take steps at your
request before entering into a retailer or supply agreement, and to perform
such an agreement.
Legal obligation: Where processing is required to comply
with applicable law.

5. Cookies and Similar Technologies

Our Website uses cookies and similar tracking technologies, including:

Strictly necessary cookies: Required for the Website to
function correctly.
Analytics cookies (Google Tag Manager): Help us understand
visitor behaviour and improve the Website.
Advertising cookies (LinkedIn Ads / Insight Tag and similar tools):
Used to measure ad performance and show relevant advertising.

Where required by law, we will ask for your consent to non-essential cookies
via a cookie banner before they are set. You can manage or withdraw cookie
consent at any time through your browser settings or our cookie preference
tool, and you can control advertising cookies directly through the relevant
platform (for example, LinkedIn’s advertising preferences).

6. Sharing Your Personal Data

We do not sell your personal data. We may share personal data with:

Service providers: Website hosting and development providers,
email/newsletter platforms, and IT support.
Analytics and advertising providers: Including Google
(Tag Manager/Analytics) and LinkedIn.
Social media platforms: If you interact with our Facebook
or Instagram pages, that platform’s own privacy policy will also apply.
Professional advisors and authorities: Where necessary to
obtain advice, or where required by law.
Business transfers: In connection with a merger,
acquisition, or sale of business assets, subject to appropriate safeguards.

7. International Data Transfers

Some of our service providers (for example, Google and LinkedIn) may process
personal data outside the European Economic Area (EEA), including in the
United States. Where this occurs, we rely on appropriate safeguards recognised
under GDPR, such as the European Commission’s Standard Contractual Clauses,
or the provider’s adherence to an approved data protection framework.

8. Data Retention

We retain personal data only for as long as necessary for the purposes
described in this Policy, including to:

Respond to and manage your enquiry or retailer application;
Maintain our newsletter subscriber list until you unsubscribe;
Meet our legal, accounting, or reporting obligations;
Resolve disputes and enforce our agreements.

[Insert specific retention periods once determined, e.g.
“Contact form enquiries are retained for 24 months”.]

When personal data is no longer required, we securely delete or anonymise it.

9. Data Security

We implement appropriate technical and organisational measures to protect
personal data against unauthorised access, alteration, disclosure, or
destruction. However, no method of transmission or storage over the internet
is completely secure, and we cannot guarantee absolute security.

10. Your Rights

Under the GDPR, you have the right to:

Access the personal data we hold about you;
Request correction of inaccurate or incomplete data;
Request erasure of your data (“right to be forgotten”);
Request restriction of processing;
Object to processing based on legitimate interests or for direct marketing;
Request data portability;
Withdraw consent at any time, without affecting the lawfulness of processing before withdrawal;
Lodge a complaint with the Irish Data Protection Commission (DPC),
21 Fitzwilliam Square South, Dublin 2, D02 RD28,
or via www.dataprotection.ie,
if you believe your data protection rights have been infringed.

To exercise any of these rights, contact us at
[email protected]
or 051 355 138.

11. Children’s Privacy

Our Website and services are directed at businesses and adults and are not
intended for children. We do not knowingly collect personal data from
children. If you believe a child has provided us with personal data, please
contact us so we can delete it.

12. Third-Party Links

Our Website contains links to third-party sites, including Facebook and
Instagram. We are not responsible for the privacy practices of these third
parties. We encourage you to review their privacy policies before providing
any personal data.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in
our practices or legal requirements. The “Last updated” date at the top of
this Policy indicates when it was last revised. We encourage you to review
this Policy periodically.

14. Contact Us